The hospitality industry has continually been reputed to adapt slowly to technological advancements. Hospitality asset owners and investors are keen on ramping up technology investment, however, they are challenged by the overwhelming abundance of information and options of tech vendors.

This abundance, coupled with the fear of costly mis-investments due to a lack of the right information and a disconnect between business and IT functions, hampers effective decision-making.

As we examine the current trends, opportunities, and challenges in hospitality tech investments in this whitepaper, our research reaffirms that an informed approach is key to successful technology investments.