In this FHS podcast episode, Jonathan Worsley sits down with Elie Milky, Vice President of Development for Radisson Hotel Group in the Middle East, Cyprus, Greece, and Pakistan. Elie discusses Radisson's ambitious growth strategy, aiming for 150 hotels and 30,000 keys by 2030, with a significant focus on Saudi Arabia. He shares insights on hotel conversions, the rise of lifestyle brands like Radisson RED and Art'otel, and the challenges of brand awareness and staffing in emerging markets. Elie also highlights the impact of Saudi Arabia’s Vision 2030 on regional tourism growth.

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