Secretary General
UNWTO
Zurab Pololikashvili has been Secretary-General of the World Tourism Organization (UNWTO) since January 2018. Prior to this, he worked in a number of high-level roles in both the private and public sectors. After graduating with a degree in banking, Mr. Pololikashvili gained extensive experience in the private sector, including with a prominent role in one of Georgia’s biggest banks and as CEO of the country’s leading football team, FC Dinamo Tbilisi.
After a year as Deputy Minister of Foreign Affairs, he was appointed the Ambassador Extraordinary and Plenipotentiary of Georgia to Spain, Andorra, Algeria and Morocco in 2006, and was then his country’s Minister of Economic Development between 2009 and 2010. In this position, Mr Pololikashvili oversaw the development of tourism within Georgia, establishing the sector as a leading employer and contributor to national economic development.
At the 23rd General Assembly of the UNWTO, Member States unanimously approved his plan of action for global tourism, including the landmark Agenda for Africa and his focus on promoting tourism as a driver of gender equality, job creation and rural development.